My Approach
In Good Health already had a beautiful logo designed by the extremely talented Beth at Fresh Fish Studio. I wanted to expand the brand identity more by extending the colour palette, patterns, styles, and other imagery. I designed some marketing collateral to match this aesthetic.
Liz also required effective web design, where customers could easily find information about the services offered in Komoka. Clients also needed to easily book an appointment online.
In Good Health was looking for web design that was clean, modern, approachable, but a bit bold, with a touch of earthy. I wanted to emphasize what stands out about this all-encompassing wellness space through specific placement of the written copy.
BRAND COLLATERAL
Here is a little preview of the In Good Health business cards I designed. The colour palette is earthy, yet striking. The typography is modern and welcoming. Each practitioner has a different colour on the back of the card.
WEB DESIGN
The In Good Health website allows users to easily access treatment information, view the team, and access the online booking system through Jane. The many beautiful photographs of these stunning ladies (and gents) are by the very talented Thistle and Rose Photography. A web design truly shines with professional photography.
It was important to tie in the branding and overall aesthetic into the web design. I think the graphics, fonts, colours, and photography all really tie in well together to bring this space to life.
Next are some responsive versions of the site. The placement and sizing of the text and photos adjusts for different size screens. This helps with usability, and will keep mobile users on the site. Check out the new website here.
SOCIAL MEDIA
Below, I have featured some social media graphics that pull the brand identity together across multiple platforms. Give In Good Health Komoka a follow on Facebook and Instagram.
See a video walk-through of the website below. View the full website by clicking here.
I really had a wonderful experience collaborating with Liz on this project because of her dedication and commitment to helping people. It’s always great to partner with people who are truly passionate about their work. If you’re in the Komoka or West London area, definitely check out this wonderful space.
View more about my web and branding packages here.